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2010-05-14 17:47:57
Do Not Confuse Real Estate Agents with REALTORS
Posted by Joel Carson Re/Max Masters

Realtor talking on telephone by for sale signIt’s a common misunderstanding. More often than not, people use the term REALTOR® in reference to real estate agents everywhere. I don’t mind the reference, but would like to clarify the difference between a REALTOR® and a real estate agent to give credit where credit is due. It’s important to work with real estate sales associated you can trust and those with the coveted REALTOR® designation have gone the extra mile to participate in a professional association intended to maintain professional standards in our industry.

In truth, sales associates should use the official designation of REALTOR® only when they have met standards outlined by the National Association of Realtors.

We want you to know that all of our sales associates pride themselves on striving for the professional distinction of being REALTORS®. We think you’ll experience the difference in our professionalism, knowledge and vast networks as a result of our participation in the NAR.

What is the National Association of REALTORS®?

The National Association of REALTORS® is North America’s largest trade association. As of November 2008, it represented more than 1.2 million members. The organization offers institutes, societies, and councils for its REALTORS® its members are heavily involved in every aspect of the residential and commercial real estate industry.

Because the National Association of REALTORS® is a self-regulating entity, its members are sworn to adhere to a very strict code of ethics and standards of practice. Membership affords an opportunity for a wide network of professionals who facilitate each others’ professional development. The National Association of REALTORS® collectively conducts research, the results of which are made available to each member REALTOR®.

The NAR is an historic organization founded in 1908. It began with 120 members. It’s made up of residential and commercial REALTORS® who are:

  1. brokers
  2. salespeople
  3. property managers
  4. appraisers
  5. counselors
  6. and more

NAR members participate in more than 1,700 local associations and boards. The organization claims 54 state and territory associations of REALTORS®

The National Association of REALTORS® is a powerful entity when it comes to dealing with government and lawmakers. NAR is committed to “the purpose of preserving the free enterprise system and the right to own real property,” according to the NAR’s Website.

The point I’m trying to make here is that it’s important to identify the professional standards of any Realtor in our area or anywhere you plan to entrust legal property transactions to a professional real estate associate.  We hold our agents to the highest standards. We can’t wait to be of service to you whether you’re buying or selling commercial, residential, or investment property. Contact us today!

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